About Me

My photo
I am a blogger and freelance writer specializing in writing for newsletters, brochures, case studies, unique content for web, and technical writing.

Friday, May 30, 2008

Attitude Wins!

It's not your talent or gift at birth,
It's not your bank balance that determines your worth,
It's not the color or the texture of your skin,
It's only your ATTITUDE that let's you win!

I came across this very interesting message written on a colleague's whiteboard and it got me thinking. It's so true! Only if everyone thought this way, our lives would be so much better.

While looking for some writing projects, all of us can relate to this message and be successful. When writing to your prospective clients, let your emails reflect confidence and the right attitude. No one, absolutely no one is very thrilled to receive an email from a person who can't assure the client of a job well done. Since the freelance writing world strives majorly on emails, it becomes imperative to give the right impression the very first time. Initially, you may make a couple of mistakes but you will only learn from them.

Implement different strategies if you do not receive any responses to your emails. Once you start receiving responses from the emails that you have sent, make a note of the strategies that you have used and jot down the ones that have been successful. Use the same or improve if you wish and see some major writing projects coming your way.

All the best! Cheers!

Friday, May 9, 2008

Blogging Jobs

Hmmm...since I am a blogger and love blogging anyways, why not start with the most interesting blogging jobs available in cyber space. So here's my first list of interesting jobs with many many more to come.

1. Bloggers - How-to's and detailed info
2. VIP Bloggers
3. VH1.COM Bloggers
4. Part-time Bloggers
5. Internet Marketing Bloggers
6. Self Development Bloggers
7. Finance & Music Bloggers
8. Personal Finance Bloggers
9. Mortgage Bloggers
10. Men's Fashion Bloggers
11. College Basketball Bloggers
12. Blog Commenter
13. Military Bloggers
14. Business News Satire Bloggers
15. Internet / New Media Bloggers

Cheers!

Thursday, May 8, 2008

Grab the opportunity!

Have you ever been in a situation where there are plenty of decent paying jobs to choose from but you haven't managed to land a single one. Your bid and the turnaround time is the least but no luck; someone, somewhere has landed the job that you were sure was yours. Isn't it a very lousy feeling? Well, I don't know about you, but I definitely am down in the dumps.

But thanks to my positive thinking, I bounce back into action asap and start hunting for some more jobs as if my life depended on it :-)...Come to think of it my life does depend on it. It's the only source of my income and survival of the fittest is the name of the game.

It struck me today, 'There must literally be hundreds and thousands like me looking for jobs but is everyone as positive as me???' Then a thought crossed my mind, so what if I do not manage to get 'a' project, I can always help others around me get it. This is why I have decided that from now on, any interesting jobs advertised on the World Wide Web that catches my eye will find a place in my blog. In this way, those who read my blog can instantly look for some more job opportunities.

I read somewhere that the toughest part of freelance writing is not writing but getting the freelance writing opportunity. It's so true!


Cheers!

Wednesday, May 7, 2008

To PPC or not to PPC

Pay-Per-Click or PPC advertising is another technique of advertising your website. PPC works in a rather simple way. The most common way of making money through PPC ads are by letting them display on the search engines. Only when they are clicked will you be charged. That's what pay-per-click literally means.

With 2 main categories, Keyword and Content Match, you have the liberty to choose where you would like to advertise. If you choose the option of Keyword, then your ads will appear on the search engines. The ads appear under the 'Sponsored Links' category as shown below in yellow and on the right.



In the Keyword option, you as an advertiser needs to zero down on words or phrases that best describes your website. Then all you need to do is bid for those keywords and the links of your advertised website will appear in the order of the highest bidder to the lowest.

The Content Match option lets you advertise on the affiliate/publisher websites, newsletters, and via emails.

It may sound simple but in reality advertising through PPC is not that easy and an adept knowledge of the working of the PPC ads is essential in order to capitalize and make big bucks through it. Luckily, there are a lot of businesses out there who gladly offer advertising services.

Cheers!

Tuesday, May 6, 2008

What does Unique Content have to do with website success?

Frankly, a lot. Having a brilliant website design incorporated with Flash, the most creative animations and graphics, and all the jazzy-snazzy effects is not enough for a website to do well. If you feel it is more than enough, then sit back for 5 minutes and think. How many websites have you come across in the recent past with special effects and zilch content or copied content doing well? Even a gaming website, where content is not the most important criteria has some content. Do you see then what the power of words can do?

Unique content on your website has the following benefits,

1. Increase in traffic thus leading to increased page ranks

2. Your website gets indexed faster with unique content than with websites with duplicate content
3. Your website will not be penalized with unique content; duplicate content on your website can cause penalization or a permanent ban on your website in worst cases
4. Your website will have its own individual identity
5. Your website will exude an original flavor and will ensure all your visitors keep returning

The best way to come up with original and unique content is to write it on your own. But there are many out there who struggle to come up with a decent paragraph, let alone an article of 4-5 paragraphs. If you can relate to this dilemma, then the Unique Content service providers are the people to turn to. They will assure you of quality, unique articles that you can display on your website. You will also be in a position to choose from a variety of different packages to suit your budget and requirements.

Cheers!

Monday, May 5, 2008

Getting your Websites SEOed…

SEO or Search Engine Optimization is basically a very effective technique that can get your website(s) noticed on the search engines.

When you are looking for information on the various search engines online, you key in certain words or phrases that will ideally be closest to what you want. As soon as you hit enter, a whole list of websites are thrown at your disposal to browse through. You may have noticed that most of the time the websites or links that you go through are restricted to only the first page. Rarely do you even go on to the second page of the search results and even if you do, it is because you were not satisfied with the results on the first page. More often, than not, you will be satisfied with the results displayed on the first page.

If you are doing that, then common sense says so are the millions and zillions of net surfers out there. In such a competitive market, how do you as a webmaster get your website on the first page of the search engines. Needless to say, if your website is displayed on the very first page, then the traffic to your website will increase manifold. However, to reach the first page is not an easy task and will take a lot of dedication, time, and energy from you.

SEOing a website requires studying the market and your competitor’s website in detail over a period of time to come up with a successful formula to rise in the search engines. Let’s face it, not many have the time, the inclination, or the tactics to successfully SEO their websites. Fortunately for the benefit of such people, there are a host of SEO service providers out there willing to share their expertise.

Cheers!

Sunday, May 4, 2008

SMM - Latest Wave in Internet Marketing!

Like SEM, Social Media Marketing is another form of internet marketing but with a difference. This form of marketing your services and products is not done via the optimization of keywords on your website but by actively participating in numerous social media networks. For instance, articles, press releases, blogs, podcasts, forums, etc. are the various ways in which your website’s visibility can be increased largely.

When starting out, webmasters need to dedicate a lot of their time and energy to their websites’ marketing strategies for being noticed on the Internet and creating their own unique identity. Do not forget, there are zillions of webmasters out there just like you and each and everyone wants a big chunk of the Internet market. How can you be different and emerge winner in the end? For the benefit of beginners, various businesses online offer SMM advice and services. There are businesses that offer customized solutions for your benefit, as everyone’s goal and requirements are unique.

Some of the benefits of SMM are as follows,
1. Your brand awareness increases via publicity, word of mouth
2. You garner brand engagement (pages viewed, time spent on your website, etc.)
3. Increase in traffic to your website
4. Increase in the sale of your products and services
5. Outstanding Return On Investments (ROI) when the exposure is maximum

Cheers!

Saturday, May 3, 2008

What is SEM?

SEM is short for Search Engine Marketing. As the name suggests, SEM is nothing but marketing websites through various means on search engines. It is a great concept to get your services and products noticed online through your website(s).

As soon you have a website ready and uploaded, your next goal is to get it noticed online by making it available to the target audience. What better way to do that than advertising for it online. This is what Internet marketing or better known as SEM is all about. The most popular techniques used for SEM are Search Engine Optimization (SEO) and Pay Per Click (PPC). These are two sure shot ways of advertising online that make use of keywords.

Keywords are basically ’search terms’ that are used by the Internet users frequently on the search engines to get the precise information that they require. For instance, dog lovers surfing online would use terms or phrases such as dog food, dog grooming, dog vets, dog parks, health tips for dogs, etc. depending on the kind of information that they need.

To ensure that your products or services get such exposure and good, quality traffic over a period, SEO and PPC are the way to go!

Cheers!