Ever wondered how Google decides which website should be first, second, third, fourth...tenth, etc. in their list of ranks? Do you also want to be featured in the list to increase the visibility of your website? I am sure you do. Visibility on Google means an increase in the sale of your services or products. In most countries, Google is the most preferred way for searching anything under the sun. Whether the Internet users are searching for baby names or some gift items, whether they are looking for content writing services or a particular product, Google.com is the most preferred destination.
Predominantly, Google uses three main steps termed as Crawling, Indexing, and Serving. Crawling is a process that involves Google discovering new pages and content that is updated, which can be indexed and added to the database at Google.com. Indexing involves collating all the words on a particular page and their location into a huge index that Google maintains. Serving is when an Internet user searches for a particular word or phrase, machines at Google search their indexes for those particular words or phrases that match and display the most relevant results. For instance, if you search for ‘content writing services’, all the pages / websites on the web with the exact same phrase will be shown to you. These words appearing in close proximity are also considered. For example, if you have a sentence like, ‘We are content providers and our unmatched writing and efficient services will ensure....’
Cheers!
Predominantly, Google uses three main steps termed as Crawling, Indexing, and Serving. Crawling is a process that involves Google discovering new pages and content that is updated, which can be indexed and added to the database at Google.com. Indexing involves collating all the words on a particular page and their location into a huge index that Google maintains. Serving is when an Internet user searches for a particular word or phrase, machines at Google search their indexes for those particular words or phrases that match and display the most relevant results. For instance, if you search for ‘content writing services’, all the pages / websites on the web with the exact same phrase will be shown to you. These words appearing in close proximity are also considered. For example, if you have a sentence like, ‘We are content providers and our unmatched writing and efficient services will ensure....’
Check out Google Guidelines for some very useful information. This site is a boon to all the webmasters out there who are starting out. This will ensure that Google comes crawling earlier than you expected.
Cheers!
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